FAQ:
WHY MAKE BRANDING SHORTS?
Billions of people use the internet today. The internet is changing how people advertise and promote their business in a profound way. Visitors have become viewers who expect a much richer experience than a static screen. The fact is, 80% of web users watch video regularly. 52% of those who watch a video take action. Our Branding Shorts have helped create more awareness and gain new business for our clients.
WHAT MAKES BRANDING SHORTS DIFFERENT?
Our videos are designed to brand your business while they entertain. We take a project from concept to delivery with personalized service and quality production, leveraging 40 years of combined award-winning advertising creative and marketing experience to create affordable Branding Shorts that won’t wear out.
WHAT CAN I USE A BRANDING SHORT FOR?
Use it as a warm greeting, to showcase your business, your story, your product, service or the wonderful ambiance of your place. You can even use a Branding Short to educate and inform, with an entertaining cooking lesson or how to video. Branding Shorts are flexible and have so many uses.
CAN I AFFORD A BRANDING SHORT IN THIS ECONOMY?
Yes! We keep it simple with a high concept and a low budget. Unlike agencies or production companies, we don’t have a big overhead. In times like these, when traditional advertising can be expensive, we offer you an alternative way to get exposure at a fraction of the cost. Whatever your budget, we’ll do our best to work with you. With a Branding Short, you can get the word out without the extra cost of postage and expensive media buys. Contact us for a quote that’s tailored to your project.
HOW LONG DOES THE PROCESS TAKE?
The process takes approximately 2 weeks. This does not include concept development or storyboards, if you select those services.
WILL I BE ABLE TO MAKE CHANGES?
You’ll be able to review your Branding Short privately, and if there are errors such as typos, etc., we’ll make those changes. If you have revisions that require major revisions such as re-editing, re-shooting or new music, those changes may be subject to an additional fee.
CAN I CHOOSE THE MUSIC?
We use royalty-free music from our very hip stock music library, which means no royalties need to be paid to other parties, unlike popular music, which can be legally challenging and very pricey. This is how we are able to make our Branding Shorts affordable. However, there are occasions when royalty free music must be purchased from an outside source, usually for a small fee. On those occasions, you’ll have the opportunity to approve the music selection and fee.
CAN I PROVIDE MY OWN FOOTAGE?
Yes! We can send you a Flip camera with return postage and work with you step by step on how to shoot a great video. We’ll professionally edit the footage complete with music, dynamic titles and the works. Contact us for details.
HOW IS THE VIDEO DELIVERED?
The video is delivered to you via a YouTube link and embedding code, which you can use on your website, blog or social networking sites. If you need a customized video file, Quicktime or DVD, we can do that too for a small additional fee.
HOW DO I EMBED VIDEO ON MY SITE?
You can send the embedding code to your webmaster, and they’ll know what to do. If you’re webmaster needs a specific kind of video file, you can put them in touch with us and we’ll deliver the file that’s needed. Or, if you’re the webmaster, all you have to do is cut and paste the embedding code into your HTML code where you’d like the video to appear. Make sure you copy the entire code, the video will not play if a piece of code is missing.
DO I OWN THE VIDEO?
Yes. It’s yours to use however you please!
© 2011 Branding Shorts brandingshorts@gmail.com 646-644-2270.
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